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UX Researcher. UX Designer. Project Manager.
Apple
UX Researcher /
UX Project Manager
(Contract)
March 2020 - September 2020
I lead the UX efforts for the Business Intelligence team and perform UX research & design for various products like email campaigns, portals, landing pages, and web applications for large tier-1 IT vendors. My role involves collaborating with a team spread across the globe and is geared towards being the point of entry in for projects, where I vet out steps like determining the research techniques to be used; and allocate the project to the right associate or lead the design effort on the project myself.
Ingram Micro
UX/UI Design Associate II /
UX Researcher
February 2019 - February 2020
Led the UX efforts for the Business Intelligence team and performed UX research & design for various products like email campaigns, portals, landing pages, and web applications for large tier-1 IT vendors. My role involved collaborating with a team spread across the globe and was geared towards being the point of entry in for projects, where I would determine the next steps, and allocate the project to the right associate or lead the design effort on the project myself.
Saatchi & Saatchi
UX Designer &
UX Researcher
Intern
July 2018 - December 2018
Pullano & Company
website
Project at RIT
February 2018 - May 2018
Pullano and Company is a benefits outsourcing service organization. The company service individuals and groups who are looking for health benefits for themselves, and for their employees. With a growing team and a client base which is getting larger and larger, Pullano and Company would like to redesign their website in order to better suit the company, now that it has expanded. They would like the website to be accessible and easy to navigate for all clients, as well as convey information about the company to new or potential clients.
Pearit
UX Design Intern
May 2017 - August 2017
Designed the wireframes and developed the prototypes for Pearit's website - Intern magic. Pearit had a basic setup of the Intern magic website, and the major responsibility of this internship was to redesign the home page, the student/employee profile page and the premium account signup page of the Intern magic website.
Usability Testing - Bergen Swamp Preservation Society
Project at RIT
February 2017 - May 2017
Collaborated with Bergen swamp preservation society to perform usability testing on their website. The major tasks were to identify problems in the website by evaluating the features that need improvement, the features that were not working and the missing features; analyze the interaction behaviors of users and analyze the overall user experience. Heuristic evaluations were performed, screeners and flyers were printed, participants were recruited and a test plan was created. Usability testing was performed by creating tasks and asking participants to perform them and the results were interpreted.
VR App Usability Study
Project at RIT
July 2018 - December 2018
Evaluated a virtual reality application designed for the purpose of watching movies together virtually, by performing a comparative usability study with the video call / screen share approach using TeamViewer software. A usability study was performed for each of the applications, and its results were analyzed to determine the overall advantages, drawbacks, and required feature improvements.
Coaster Crunch
Project at RIT
September 2017 - December 2017
This application prototype aims to solve the most common problem that big amusement parks face today i.e. huge crowds which lead to long wait times for each ride in the park. These long wait times can lead to frustration among the visitors resulting in them never returning to the park again. Coaster Crunch app solves this problem by introducing a digital fast pass system as well as other additional features.
Voice Assistants Study
Project at RIT
September 2017 - December 2017
This project aims at studying how productive are voice assistant applications for academic purposes. Qualitative analysis, Quantitative analysis, and experimental research were performed on the data collected by interviewing students at Rochester Institute of Technology.
Accoutre
Project at RIT
February 2017 - May 2017
Designed an app that would assist people to choose clothing based on the weather conditions and fashion trends. The major tasks in this project were contextual inquiry; building the flow and sequence diagrams; building the artifact, culture, physical and consolidated sequence models; and making the affinity diagram. Low fidelity and hi fidelity prototypes were made as well as story boarding was performed.
Google Maps Study
Project at RIT
February 2017 - May 2017
In this study, users using Google maps were observed and problems faced by them related to its user interface were analyzed. The major tasks involved field observations, contextual inquiry, conducting interviews, creating personas, story boarding and heuristic evaluations.
Heuristic Evaluation of Virginia's EZ pass website
Project at RIT
February 2017 - May 2017
National Aerospace
Labotories
Intern
January 2016 - May 2016
The aim of this project was to detect dents on aircraft structures and estimate its depth. Using Matlab the pictures, taken from 3 different phase angles, were filtered, phase wrapped, phase unwrapped and height mapped to determine the height of the dent. This project won the best project award out of 70 projects in Information Science Department of R. V. College of Engineering.
Indian Institute of Science
Intern
January 2015 - July 2015
Developed an Android app and designed its front end as well as designed the Business requirement documents. The app took different Data samples for different kinds of signals as inputs and generated graphs indicating the distribution of the sample for each of these signals.
Bangalore -
the Garden city of India
Project at RIT
February 2018 - April 2018
The individual project for the Web Development course needed us to develop a website about a place we have lived in or have visited. As I have lived in Bangalore, India for 22 years, I developed a website about Bangalore with information like places to see, places to eat, climate, and places to shop.
Course Outcome Mapping
Project at R. V. College of Engineering
January 2015 - May 2015
Designed and developed a web application for the course outcome mapping system for R. V. College of Engineering, Bangalore. The scores obtained by the students for each course were mapped to its outcomes, which helped in comparing the success rate of a student in fulfilling the course outcomes to the success rates of all other students for each course.
PearIt
Los Angeles, CA
May 2017 - August 2017
The redesigned pages are as follows:
Home page
Student profile page
Employer profile page
Wireframe of subscription page
Prototype of subscription page
Cancellation page
Cancellation feedback page
National Aerospace Laboratories
Bangalore, India
January 2016 - May 2016
Fringe pattern detection
Stages of dent detection
Final result: Dent depth
Indian Institute of Science
Bangalore, India
January 2015 - July 2015
Sine wave
Sine wave
Usability Testing for the Bergen Swamp Preservation Society website
RIT, Rochester, NY
January 2017 - May 2017
Accoutre
RIT, Rochester, NY
January 2017 - May 2017
Google Maps Study
RIT, Rochester, NY
February 2017 - May 2017
Heuristic Evaluation of Virginia's EZ pass
system's official website
RIT, Rochester, NY
February 2017 - May 2017
Course Outcome Mapping
R.V. College, Bangalore, India
January 2015 - May 2015
Coaster Crunch
RIT, Rochester, NY
September 2017 - December 2017
Voice Assistants Study
RIT, Rochester, NY
September 2017 - December 2017
Bangalore - the Garden city of India
RIT, Rochester, NY
February 2018 - April 2018
Pullano & Company Website
RIT, Rochester, NY
February 2018 - May 2018
Ingram Micro
Irvine, CA
February 2019 - February 2020
Saatchi & Saatchi
Torrance, CA
July 2018 - December, 2018
Apple
Cupertino, CA
March, 2020 - September 2020
VR App Usability Study
RIT, Rochester, NY
July 2018 - December 2018